Protect Your Brand at the Border: Understanding CBP Intellectual Property Recordation

Speaker:
Morgan McPherson, Attorney-Advisor, Intellectual Property Enforcement Brand
Customs and Border Protection (CBP)

Counterfeit and infringing products pose serious risks to businesses, consumers, and public safety. Yet many companies are unaware that registering a trademark or copyright with the USPTO or U.S. Copyright Office alone does not provide border enforcement protection.

Join an attorney from U.S. Customs and Border Protection (CBP) for an educational webinar on CBP’s Intellectual Property e-Recordation program and learn how businesses can strengthen enforcement efforts against infringing imports.

This session will cover:

• How CBP’s e-Recordation program works
• Why recording trademarks and copyrights with CBP is critical for border enforcement
• The risks companies face when IP is not recorded with CBP
• The role CBP plays in protecting public health, safety, and legitimate commerce

Attendees will gain valuable insight into the enforcement process directly from CBP legal counsel responsible for intellectual property recordation and enforcement guidance.